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SENIOR COPYWRITER

Detail-Oriented ▪ Consistent ▪ Dependable ▪ Highly-Motivated ▪ Passionate

Well-rounded team player specializing in technical writing, customer relations, UX copy, partnerships, and marketing campaigns looking to connect loyal customers with businesses through written communication.

KEY ACCOMPLISHMENTS

  • Wrote tagline for prominent marketing placement at the 2025 U.S. Open

  • Managed all copy elements displayed on the App Store listing (iOS, visionOS, and tvOS) including app description, events, app release notes, promotional text, and app previews

  • Solved common customer questions by proofreading, editing, and creating help center articles

  • Contributed to high-profile events including the Super Bowl, GRAMMYs, Golden Globes, and launch of the Paramount+ streaming service

  • Revised and approved copy for partnership marketing campaigns including Walmart+, Delta Air Lines, AARP, Chase, T-Mobile, and American Express

PROFESSIONAL EXPERIENCE

PARAMOUNT GLOBAL | Los Angeles, CA (Remote in Phoenix, AZ) | March 2019 – Present
Senior Copywriter | Paramount+ (January 2024 – Present)
Multifaceted role that drove customer engagement, retention, and acquisition through partnerships marketing, UX copy, social media, product copy, and editorial content.

  • Translated complex technical concepts into clear and concise language for the support team and customers to easily understand

  • Utilized data to strategize, write, and test product copy for customer retention and acquisition

  • Guided customer engagement through user experience (UX) copy to make the Paramount+ app and website feel intuitive and easy to navigate

  • Implemented UX copy best practices and trained team members on Figma software

  • Ensured all messaging was accurate and aligned with brand guidelines and legal requirements

Technical Copywriter | Paramount+ (February 2021 – January 2024)
Collaborated with customer service team and product developers to expertly train support staff, inform customers, and promote awareness of features, content, and events.

  • Increased save rate consistently above 20% by optimizing customer retention messaging

  • Generated and maintained all training materials for Paramount+ to educate agents and create the best possible customer service experience

  • Used Camtasia software to develop customer tutorial videos highlighting various features and processes related to the service

  • Planned, wrote, and analyzed performance for all social media customer care posts on Paramount+ Help accounts across Facebook, X (Twitter), and Instagram

  • Prioritized multiple tasks to deliver projects consistently on time

Customer Care Social Media Associate | CBS All Access (March 2019 – February 2021)
Provided effective customer assistance and strengthened brand perception on social media.

  • Created, refined, and managed over 1,000 canned responses for customer support

  • Identified common customer-facing issues and produced FAQ articles for the help center to streamline the customer service experience

  • Established processes to align the team and increase efficiency

HUEL | Los Angeles, CA | July 2017 – January 2019
Marketing Coordinator, Social Media Specialist
Assisted in the launch of the U.S. market and oversaw all social media marketing initiatives in a fast-paced, rapidly growing startup environment.

  • Wrote compelling copy for social media, while also ensuring the use of proper grammar and consistent brand voice

  • Proofread and localized copy for the website and email campaigns

  • Updated and maintained portions of the website via Shopify

  • Developed the handbook used to successfully train 5 employees on social media and customer support

FTD COMPANIES | San Diego, CA | July 2016 – February 2017
Social Media Coordinator | ProFlowers & Shari’s Berries
Played a key role in strengthening the organization’s social media strategy by executing campaigns, analyzing performance, and increasing brand awareness.

  • Supported the social media specialist by implementing paid social media campaigns and ensuring adherence of project deadlines

  • Produced weekly reports and analyses to aid in the evolution of the department's strategy

  • Communicated with social media influencers and followers to cultivate brand advocates

ROSEMONT MEDIA, LLC | San Diego, CA | July 2014 – July 2016
Social Media Project Manager, Social Media Coordinator, & Office Assistant
Orchestrated the strategic development and insights-driven optimization of paid social initiatives for over 30 clients in the elective healthcare industry.

  • Planned and drafted paid social media campaigns via monthly editorial calendars

  • Initiated client reporting of social media campaigns using Facebook Insights and Google Analytics

  • Coordinated tasks with copy, graphic design, web development, and sales teams

  • Managed Instagram campaigns involving endorsements from celebrities like Kim Kardashian

EDUCATION
B.S. Communications | Business Minor – Arizona State University, Tempe, Arizona
GPA: 3.63 | Magna Cum Laude | Provost Scholar

PROFICIENCIES
Project management • Training and development • Interdepartmental collaboration
Microsoft Copilot • Microsoft Office • Google Suite • Figma • JIRA • Asana • Camtasia • Airtable